Data privacy
We are very delighted that you have shown interest in our enterprise. Data protection is of a particularly high priority for the management of the Ambright GmbH. The Ambright GmbH website can generally be used without providing any personal data. However, if a data subject wishes to make use of special services of our company via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject. The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Ambright GmbH. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of the rights to which they are entitled by means of this data protection declaration. As the controller, the Ambright GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website.
§ 1 Definitions
The data protection declaration of the Ambright GmbH is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance. We use the following terms, among others, in this privacy policy:
(a) personal dataPersonal data means any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
b) Data subjectData subject is any identified or identifiable natural person, whose personal data is processed by the controller responsible for the processing.
c) ProcessingProcessing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means.
§ 2 Name and address of the controller
Controller for the purposes of the General Data Protection Regulation (GDPR), other data protection laws applicable in Member states of the European Union and other provisions related to data protection is
Ambright GmbH
Graf-zu-Castell-Straße 1
81829 Munich
Germany
Phone: +49 89 856 34 82 0
E-mail: info@ambright.de
Website: www.ambright.de
§ 3 Name and address of the data protection officer
You can contact the data protection officer of the controller at
Ambright GmbH
Data Protection
Graf-zu-Castell-Straße 1
81829 Munich
Germany
Phone: +49 89 856 34 82 0
E-mail: datenschutz@ambright.de
Website: www.ambright.de
Any data subject can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.
§ 4 Cookies
The Internet pages of the Ambright GmbH use cookies. Cookies are text files that are placed and stored on a computer system via an Internet browser. Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters that can be used to assign websites and servers to the specific internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID. Through the use of cookies, the Ambright GmbH can provide the users of this website with more user-friendly services that would not be possible without the cookie setting. By means of a cookie, the information and offers on our website can be optimized for the benefit of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data each time they visit the website, as this is not required by the website and the user's browser.
§ 5 Collection of general data and information
The website of the Ambright GmbH collects a series of general data and information when a data subject or automated system calls up the website. This general data and information is stored in the server log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites which are accessed via an accessing system on our website can be recorded, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information used for security purposes in the event of attacks on our information technology systems. When using these general data and information, the Ambright GmbH does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack.
§ 6 Subscription to our newsletter
On the website of the Ambright GmbH, users are given the opportunity to subscribe to our enterprise's newsletter. The input mask used for this purpose determines what personal data are transmitted to the controller when the newsletter is ordered. The Ambright GmbH informs its customers and business partners regularly by means of a newsletter about enterprise offers. The newsletter of our company can only be received by the data subject if (1) the data subject has a valid e-mail address and (2) the data subject registers to receive the newsletter. For legal reasons, a confirmation e-mail is sent to the e-mail address entered by a data subject for the first time for the newsletter mailing using the double opt-in procedure. This confirmation email is used to check whether the owner of the email address as the data subject has authorized the receipt of the newsletter. When registering for the newsletter, we also store the IP address assigned by the Internet service provider (ISP) of the computer system used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of a data subject's e-mail address at a later point in time and therefore serves the purpose of
§ 7 Newsletter-Tracking
The newsletters of Ambright GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns to be carried out. Based on the embedded tracking pixel, the Ambright GmbH may see if and when an e-mail was opened by a data subject, and which links in the e-mail were called up by data subjects. Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the data controller in order to optimize the newsletter dispatch and to adapt the content of future newsletters even better to the interests of the data subject. This personal data is not passed on to third parties. Data subjects are entitled at any time to revoke the separate declaration of consent given in this regard via the double opt-in procedure. After revocation, this personal data will be deleted by the controller. The Ambright GmbH automatically regards a withdrawal from the receipt of the newsletter as a revocation.
§ 8 Routine erasure and blocking of personal data
The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage, or as far as this is granted by the European legislator or other legislators in laws or regulations to which the controller is subject to. If the storage purpose no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data is routinely blocked or erased in accordance with the statutory provisions.
§ 9 Rights of the data subject
a) Right to confirmationEach data subject shall have the right granted by the European legislator to obtain from the controller the confirmation as to whether or not personal data concerning him or her are being processed. If a data subject wishes to avail himself of this right of confirmation, he or she may, at any time, contact any employee of the controller.
b) Right of accessEach data subject shall have the right granted by the European legislator to obtain from the controller free information about his or her personal data stored at any time and a copy of this information. Furthermore, the European legislator has granted the data subject access to the following information:
- The purposes of processing
- The categories of personal data that are processed
- The recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations If possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
The existence of the right to request from the controller rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing the existence of the right to lodge a complaint with a supervisory authority where the personal data are not collected from the data subject: all available information on the origin of the data the existence of automated decision-making, including profiling, in accordance with Article 22(1) and (4) GDPR and - at least in these cases - meaningful information on the logic involved and the scope and intended effects of such processing for the data subject
Furthermore, the data subject has a right to information as to whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards in connection with the transfer. If a data subject wishes to avail himself of this right of access, he or she may, at any time, contact any employee of the controller.
c) Right to rectificationEach data subject shall have the right granted by the European legislator to obtain from the controller without undue delay the rectification of inaccurate personal data concerning him or her. Taking into account the purposes of the processing, the data subject shall also have the right to have incomplete personal data completed, including by means of providing a supplementary statement. If a data subject wishes to exercise this right to rectification, he or she may, at any time, contact any employee of the controller.
d) Right to erasure (right to be forgotten)Each data subject shall have the right granted by the European legislator to obtain from the controller the erasure of personal data concerning him or her without undue delay, and the controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies
- The personal data have been collected or otherwise processed for purposes for which they are no longer necessary.
- The data subject withdraws consent on which the processing is based according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing.
- The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
- The personal data has been processed unlawfully.
- The personal data have to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.
- The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by the Ambright GmbH, he or she may, at any time, contact any employee of the controller. An employee of Ambright GmbH shall promptly ensure that the erasure request is complied with immediately. If the personal data has been made public by Ambright GmbH and our company is obliged to delete the personal data in accordance with Art. 17 para. 1 GDPR, Ambright GmbH shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform other data controllers who process the published personal data, that the data subject has requested the deletion of all links to this personal data or of copies or replications of this personal data from these other data controllers, insofar as the processing is not necessary. An employees of the Ambright GmbH will arrange the necessary measures in individual cases.
e) Right to restriction of processingEach data subject shall have the right granted by the European legislator to obtain from the controller restriction of processing of personal data concerning him or her.
- The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
- The processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of their use instead.
- The controller no longer needs the personal data for the purposes of processing, but the data subject needs it to assert, exercise, or defend legal claims.
- The data subject has objected to the processing pursuant to Article 21(1) GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.
If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by Ambright GmbH, they may contact an employee of the controller at any time. The Ambright GmbH employee will arrange for the processing to be restricted.
f) Right to data portability Any person affected by the processing of personal data has the right, granted by the European Directive and Regulation, to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used, and machine-readable format. They also have the right to transmit this data to another controller without hindrance from the controller to whom the personal data was provided, provided that the processing is based on consent pursuant to Art. 6 (1) (a) GDPR or Art. Furthermore, when exercising their right to data portability pursuant to Art. 20(1) GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another controller. Furthermore, when exercising their right to data portability pursuant to Art. 20(1) GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another, where technically feasible and provided that this does not adversely affect the rights and freedoms of others. To exercise the right to data portability, the data subject may contact an employee of Ambright GmbH at any time.
g) Right to object Any person affected by the processing of personal data has the right, granted by the European legislator, to object at any time, on grounds relating to their particular situation, to the processing of personal data concerning them which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions. Ambright GmbH will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing that outweigh the interests, rights, and freedoms of the data subject, or the processing serves to assert, exercise, or defend legal claims. If Ambright GmbH processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such marketing purposes. This also applies to profiling insofar as it is related to such direct marketing. If the data subject objects to Ambright GmbH processing their data for direct marketing purposes, Ambright GmbH will no longer process the personal data for these purposes. In addition, the data subject has the right to object, on grounds relating to their particular situation, to the processing of personal data concerning them carried out by Ambright GmbH for scientific or historical research purposes or for statistical purposes in accordance with Art. 89(1) GDPR, unless such processing is necessary for the performance of a task carried out in the public interest. To exercise the right to object, the data subject may contact any employee of Ambright GmbH or another employee directly. The data subject is also free to exercise their right to object in relation to the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.
h) Automated individual decision-making, including profiling Every data subject has the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is not necessary for entering into, or performance of, a contract between the data subject and the controller, or (2) is authorised by Union or Member State law to which the controller is subject and which also lays down appropriate measures to safeguard the data subject's rights and freedoms and legitimate interests.
§ 10 Data protection when placing an order
The data controller collects and processes customers' personal data for the purpose of processing an order. Processing may also be carried out electronically. This is particularly the case if a customer submits their order to the controller electronically, for example by email or via a web form on the website, or uses the tool available on our website at www.ambright.de to create designs. The data processed includes the customer's name and address, communication data, contract data, and payment data. The data is processed in accordance with Art. 6 (1) (b) (execution of order processes) and (c) (legally required archiving) of the GDPR. The controller deletes the customer data collected in this way for the purpose of processing the order after the warranty period has expired, unless further processing is necessary due to legal provisions or to enforce or defend legal claims. The data required for archiving will be deleted after the expiry of the statutory retention obligations (commercial law: 6 years & tax law: 10 years), unless further processing is necessary due to legal provisions or to enforce or defend legal claims.
§ 11 Data protection when registering a customer account
On the website, the controller offers customers the opportunity to register for the creation of a customer account. When a customer registers for the creation of a customer account, the controller processes the customer's personal data also for the purpose of creating and managing the customer account. The data processed includes the customer's name and address, contact details, and, where applicable, contract and payment data.
The data is processed pursuant to Article 6(1)(a) GDPR based on the consent obtained during the registration process, as well as pursuant to Article 6(1)(b) (performance of order processes) and (c) (statutory archiving obligations) GDPR.
The controller deletes the customer data collected in this manner at the latest upon deletion of the customer account, unless further processing is required pursuant to Section 10 of this privacy policy, due to legal obligations, or for the establishment, exercise, or defense of legal claims.
Data required for archiving purposes is deleted after the expiration of the statutory retention periods (commercial law: 6 years; tax law: 10 years), unless further processing is required due to legal provisions or for the establishment, exercise, or defense of legal claims.
§ 12 Data Protection in Applications and the Application Process
The controller collects and processes the personal data of applicants for the purpose of handling the application procedure. Processing may also be carried out electronically. This is particularly the case when an applicant submits corresponding application documents to the controller electronically, for example, by email or via a web form on the website.
If the controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with legal requirements.
If the controller does not conclude an employment contract with the applicant, the application documents will be automatically deleted six months after the rejection decision has been communicated, provided no agreement has been made to retain the data for future recruitment processes and no other legitimate interests of the controller oppose the deletion.
A legitimate interest in this context may, for example, be the need to provide evidence in proceedings under the General Equal Treatment Act (AGG).
§ 13 Privacy Policy Regarding the Use of Facebook
The controller has integrated components of the company Facebook on this website. Facebook is a social network. A social network is an internet-based social meeting place, an online community that generally enables users to communicate and interact with each other in a virtual space. A social network may serve as a platform for the exchange of opinions and experiences, or allow the online community to provide personal or company-related information.
Facebook enables users of the social network, among other things, to create private profiles, upload photos, and connect via friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject resides outside the United States or Canada, the controller for the processing of personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
With each visit to one of the individual pages of this website operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the web browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be accessed at:
https://developers.facebook.com/docs/plugins/?locale=de_DE.
As part of this technical process, Facebook gains knowledge of which specific sub-page of our website is visited by the data subject. If the data subject is logged in to Facebook at the same time, Facebook recognizes with each visit to our website by the data subject—and for the entire duration of their stay on our website—which specific sub-page of our website the data subject is visiting.
This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject.
If the data subject clicks one of the Facebook buttons integrated into our website, for example the "Like" button, or submits a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is logged in to Facebook at the time of accessing our website—regardless of whether the data subject clicks on the Facebook component or not.
If such transmission of information to Facebook is not desired by the data subject, it can be prevented by logging out of their Facebook account before visiting our website.
The data policy published by Facebook, which is available at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing, and use of personal data by Facebook.
It also explains the privacy settings Facebook offers to protect the privacy of the data subject. In addition, various applications are available that allow users to prevent data transmission to Facebook. Such applications may be used by the data subject to prevent data transmission to Facebook.
§ 14 Privacy Policy Regarding the Use of Google Analytics (with Anonymization Function)
The controller has integrated the component Google Analytics (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics involves the collection, gathering, and evaluation of data about the behavior of visitors to websites. A web analytics service collects, among other things, data about the website from which a data subject has accessed a website (so-called referrer), which subpages of the website were accessed, how often, and for what duration a subpage was viewed. Web analytics is primarily used to optimize a website and to carry out a cost-benefit analysis of internet advertising.
The operating company of the Google Analytics component is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043-1351, USA.
The controller uses the addition "gat.anonymizeIp" for web analytics via Google Analytics. By means of this addition, the IP address of the internet connection of the data subject is shortened and anonymized by Google when access to our website occurs from a member state of the European Union or from another state party to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the collected data and information, among other things, to evaluate the use of our website, to compile online reports that show the activities on our web pages for us, and to provide other services related to the use of our website.
Google Analytics places a cookie on the information technology system of the data subject. What cookies are has already been explained above. By placing the cookie, Google is enabled to analyze the use of our website. With each visit to one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the data subject’s IT system is automatically triggered by the respective Google Analytics component to transmit data to Google for online analysis.
As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which enables Google, among other things, to trace the origin of visitors and clicks, and subsequently to facilitate commission settlements.
By means of the cookie, personal information such as the access time, the location from which access originated, and the frequency of visits to our website by the data subject is stored. With each visit to our website, such personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the USA. Google may share this personal data collected through the technical procedure with third parties.
The data subject may, at any time, prevent the setting of cookies by our website, as already described above, by adjusting the settings of the internet browser used and thus permanently object to the setting of cookies. Such an adjustment of the internet browser used would also prevent Google from placing a cookie on the data subject’s IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to the collection of data generated by Google Analytics related to the use of this website as well as the processing of this data by Google and to prevent such. To do this, the data subject must download and install a browser add-on under the link:
https://tools.google.com/dlpage/gaoptout.
This browser add-on informs Google Analytics via JavaScript that no data and information about website visits may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google.
If the data subject’s IT system is later deleted, formatted, or reinstalled, the data subject must reinstall the browser add-on to disable Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or any other person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.
Further information and Google's applicable data protection provisions may be accessed at:
https://www.google.de/intl/de/policies/privacy/ and
http://www.google.com/analytics/terms/de.html.
Google Analytics is further explained at the following link:
https://www.google.com/intl/de_de/analytics/
§ 15 Privacy Policy Regarding the Use of Google AdWords
The controller has integrated Google AdWords on this website. Google AdWords is an online advertising service that allows advertisers to place ads both in the search engine results of Google and within the Google advertising network. Google AdWords enables advertisers to predefine certain keywords, whereby an ad is only shown in the Google search results if the user retrieves a keyword-relevant search result. Within the Google advertising network, ads are distributed on thematically relevant websites through an automatic algorithm while considering the previously specified keywords.
The operating company of the Google AdWords services is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to promote our website by displaying interest-related advertisements on third-party websites and in the search engine results of Google, as well as to display third-party advertising on our website.
If a data subject reaches our website via a Google ad, a so-called conversion cookie is placed on the data subject’s information technology system by Google. What cookies are has been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the data subject. Via the conversion cookie, it can be tracked—provided the cookie has not yet expired—whether certain subpages, for example the shopping cart of an online shop system, were accessed on our website.
The conversion cookie allows both us and Google to determine whether a data subject who reached our website via an AdWords ad generated revenue, i.e., completed or abandoned a purchase.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. We use these visit statistics to determine the total number of users who were referred to us via AdWords ads, in order to measure the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future.
Neither our company nor other Google AdWords advertisers receive information from Google by which the data subject could be identified.
Personal information such as the websites visited by the data subject is stored via the conversion cookie. Therefore, with every visit to our website, personal data—including the IP address of the internet connection used by the data subject—is transmitted to Google in the United States of America. This personal data is stored by Google in the United States. Google may share this personal data collected through the technical process with third parties.
The data subject can prevent the setting of cookies by our website at any time, as already described above, by configuring the internet browser used accordingly and thus permanently object to the setting of cookies. Such a setting of the internet browser would also prevent Google from placing a conversion cookie on the data subject’s information technology system. Furthermore, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.
Additionally, the data subject has the option to object to interest-based advertising by Google. To do so, the data subject must access the link www.google.de/settings/ads from each internet browser used and make the desired settings there.
Further information and the applicable data protection provisions of Google can be accessed at:
https://www.google.de/intl/de/policies/privacy/.
§ 16 Privacy Policy Regarding the Use of Google Fonts
To achieve an attractive presentation in an efficient manner, we integrate Google Fonts on our website. These are regularly loaded from Google servers when the page is accessed. It is possible that your IP address, browser details, and the address of the accessed page are transmitted to Google in the USA. There, the data is used to deliver the fonts efficiently and is not linked to other data.
§ 17 Privacy Policy Regarding the Use of Google Maps
This site uses the Google Maps service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. To use the features of Google Maps, it is necessary to store your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence over this data transmission. The use of Google Maps is carried out in the interest of an appealing presentation of our online offerings and an easy way to find the locations we specify on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. More information about the handling of user data can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
§ 18 Privacy Policy Regarding the Use of Instagram
The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos, as well as to distribute such data on other social networks. The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
Each time a user accesses one of the individual pages of this website operated by the controller and on which an Instagram component (Insta-Button) has been integrated, the web browser on the user’s information technology system is automatically prompted by the respective Instagram component to download a representation of the corresponding Instagram component from Instagram.
As part of this technical process, Instagram receives information about which specific subpage of our website is visited by the user. If the user is logged into Instagram at the same time, Instagram recognizes which specific subpage of our website the user visits with each call to our website and throughout the entire duration of their stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the user.
If the user clicks one of the Instagram buttons integrated on our website, the data and information transmitted in this way are assigned to the user's personal Instagram account and stored and processed by Instagram.
Instagram receives information via the Instagram component whenever the user visits our website, provided the user is logged into Instagram at the time of the visit. This occurs regardless of whether the user clicks on the Instagram component or not.
If the user does not want such transmission of information to Instagram, they can prevent it by logging out of their Instagram account before visiting our website.
More information and Instagram’s applicable privacy policies can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
§ 19 Privacy Policy Regarding the Use of YouTube
The controller has integrated components of YouTube on this website. YouTube is an online video portal that allows video publishers to upload video clips free of charge and other users to watch, rate, and comment on these videos also free of charge. YouTube permits the publication of all kinds of videos, which is why complete films and TV shows, music videos, trailers, or videos created by users themselves are accessible via the portal. The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043–1351, USA.
Each time a user accesses one of the individual pages of this website operated by the controller and on which a YouTube component (YouTube video) has been integrated, the web browser on the user's information technology system is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube.
More information about YouTube can be found at https://www.youtube.com/yt/about/de/.
As part of this technical process, YouTube and Google receive information about which specific subpage of our website is visited by the user. If the user is logged into YouTube at the same time, YouTube recognizes, when calling up a subpage containing a YouTube video, which exact subpage of our website the user is visiting. This information is collected by YouTube and Google and assigned to the respective YouTube account of the user.
YouTube and Google receive information via the YouTube component whenever the user visits our website, provided the user is logged into YouTube at the time of the visit; this happens regardless of whether the user clicks on a YouTube video or not.
If the user does not wish such transmission of information to YouTube and Google, they can prevent it by logging out of their YouTube account before visiting our website.
The privacy policies published by YouTube, available at https://www.google.de/intl/de/policies/privacy/, provide information about the collection, processing, and use of personal data by YouTube and Google.
§ 20 Legal basis for processing
Art. 6(1)(a) GDPR serves as the legal basis for our company for processing operations where we obtain consent for a specific processing purpose.
If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, such as in processing operations required for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6(1)(b) GDPR. The same applies to processing operations necessary for carrying out pre-contractual measures, such as inquiries about our products or services.
If our company is subject to a legal obligation that requires the processing of personal data, such as fulfilling tax obligations, the processing is based on Art. 6(1)(c) GDPR.
In rare cases, processing personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our premises were injured and their name, age, health insurance data, or other vital information needed to be passed on to a doctor, hospital, or other third parties. In such cases, the processing would be based on Art. 6(1)(d) GDPR.
Finally, processing operations could be based on Art. 6(1)(f) GDPR. This legal basis applies to processing activities that are not covered by any of the aforementioned legal grounds, when the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not outweigh those interests.
Such processing operations are particularly permitted because they are explicitly mentioned by the European legislator, who expressed the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 sentence 2 GDPR).
§ 21 Legitimate interests pursued by the controller or a third party
If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is the conduct of our business activities for the benefit of the well-being of all our employees and our shareholders.
§ 22 Duration for which the personal data will be stored
The criterion for the duration of storage of personal data is the respective statutory retention period. After the expiry of this period, the corresponding data will be routinely deleted, provided they are no longer required for contract fulfillment or contract initiation.
§ 23 Legal or contractual provisions regarding the provision of personal data; necessity for the conclusion of a contract; obligation of the data subject to provide personal data; possible consequences of failure to provide the data.
We inform you that the provision of personal data is partly legally required (e.g., tax regulations) or may arise from contractual provisions (e.g., information about the contractual partner). In some cases, the conclusion of a contract requires that the data subject provides us with personal data, which we then have to process. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with them. Failure to provide personal data would result in the contract not being concluded with the data subject.
Before providing personal data, the data subject should contact one of our employees. Our employee will individually inform the data subject whether the provision of personal data is legally or contractually required, or necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what consequences failure to provide the personal data would have.
§ 24 Existence of Automated Decision-Making
As a responsible company, we refrain from automated decision-making or profiling.
This privacy policy was created using the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH in cooperation with the data protection lawyers of the law firm Wildebeuger Solmecke Rechtsanwälte as well as FPS Fritze Wicke Seelig Partnership of Lawyers.
§ 25 Anonymous usage analysis with Matomo (formerly PIWIK)
This website uses the open source web analysis software Matomo. Unlike many other analysis products, the software is operated by the responsible parties themselves, on servers within the Federal Republic of Germany.
Our Matomo installation respects "Do-not-track" HTTP headers ("DNT") of web browsers. The DNT is intended to tell website operators in advance when usage analysis is not desired. You can set the use of the DNT yourself in most current web browsers or it is already preset.
- If DNT is active, your visit is not included in the usage data collection from the outset. The box below may show you whether DNT is active in your browser.
- If the DNT is not active, Matomo records your visit without using cookies and anonymised. Anonymisation means that during data collection, the last two IP blocks are set to 0 before storage, which means that the usage data no longer allow any conclusions to be drawn about the person. Furthermore, this data is also automatically deleted after 12 months at the latest.
The basis for this data processing is Art. 6 (1) lit. f DSGVO, as we have a legitimate interest in analysing the range and type of use of our website. You can also deactivate this anonymised collection of usage data. So if a DNT has not already stopped the data collection, a selection box will appear in the box below for you to use to inform the website of your decision. To document this decision, an opt-out cookie will be stored in your browser in this case. If you delete your cookies, the Matomo opt-out cookie will also be deleted. The opt-out must then be reactivated when you visit this website again.
Privacy Policy Regarding the Use of Google Analytics (with Anonymization Function)